According to a study conducted by the Small Business Administration, organizations with fewer than 500 employees account for an incredible 99.7% of all businesses currently operating in the United States today. Without small businesses, our economy would literally cease to function – which is a large part of why small business video production is so important. It allows you to make the best kind of impression on your target audience WITHOUT shattering your marketing budget at the exact same time.
Big Marketing For Small Businesses
At INLINE Productions, we’ve built our business from the ground up with smaller organizations like yours in mind. We’ve organized both our company and our services in a way that allows us to be incredibly efficient and powerfully effective at one fell swoop.
The problem with video companies that focus primarily on larger organizations is that they tend to require a huge upfront investment. For a small business, this means you’re likely paying a massive amount of overhead for staff, equipment and services that you’re either never touching, aren’t impacting your project or – in many cases – both.
INLINE Productions, on the other hand, does things a bit differently. We’re a small company, too – which means that being nimble, flexible and versatile are always top priorities. We can dial in only the services, people and technology you actually need – getting you the results you deserve without forcing you to pay extra for things that you’re not really seeing a benefit from.
In the past, we’ve worked with companies with budgets of $7,000, $5,000 and even $2,500 – because we believe that the level of technology available to us today means that you shouldn’t have to spend huge sums of money on video production anymore.
- Take this video that we did for Y-Tribes, for example. Y-Tribes was looking for a recruiting video for their organization, which itself makes getting dads more involved in raising their sons and daughters a major goal. Because we took the time to get to know Y-Tribes and their audience, we knew that it shouldn’t take tens of thousands of dollars to reach the right people at the right time.
- Likewise, consider this video showcase that we did for a local restaurant in the Columbus area called Denmark on High. When the “product” that you’re showcasing (in this case, one of the hippest restaurant/bars in the entire area) is already attractive in its own right, we find that so much of the hard work has already been done for us.
These are just a few of the many, many examples of small business-focused videos that we’ve done over the last few years. Above all else, we want to cut through all that excess noise so that we can get to the heart of the matter – and your business – in the most efficient way possible for both of us.
INLINE Video Productions
At INLINE Productions, we pride ourselves on our ability to prove that making a huge impact with video marketing DOESN’T require a huge budget to go along with it. If you’re in the Columbus, Ohio area and are interested in finding out more about our video marketing small business services, or if you’d like to sit down and speak to someone about your own situation in a little more detail, please don’t delay – contact us today.